ZAP BROS
Brand identity, brand extension (illustrations), website mockup, social media engagement.

Project Objectives
Creating a brand identity that is colourful and stays true to Zap Bros essence and who they are.

Target Audiences
Instagramers and people between 16-30.

Design Issues
A minimalist approach that is still as colourful and vibrant as the Zap Bros.

Design Process
Researching timeless design that is vibrant. Wes Anderson’s design aesthetic was a point of inspiration as his ideas are so specific to his identity.

Outcome
A brand identity that is quirky and unique to the Zap Bros personality.